Launch Your Own Dietflex Weight Loss Coaching Business from Home in Just 3 Weeks
No Qualifications Needed!
Earn up to $115 per hour from home, guiding women 40+ to achieve sustainable weight loss with the proven Dietflex system.
Discover How to Start Earning in 21 Days
No Qualifications Needed? Really?
Why You Don't Need a Degree to Own a Successful Dietflex Coaching Business
Dietflex coaches do not design and prescribe individual eating plans. They simply guide their clients through the Dietflex step-by-step system that helps each client discover the eating plan that works best for their body to achieve healthy weight loss - without hunger.
The recurring weekly check-ins give clients the accountability and support they need for sustainable long-term change.
The recurring weekly check-ins also give the coach a steady ongoing income.
Turn your interest in health and helping others into an extra source of meaningful work and handy income.
Whether you’re a mom, nurse, accountant, fitness professional or simply passionate about helping others, our proven system lets you launch your own weight loss coaching business in just 3 weeks—no credentials required.
Earn up to $115 per hour working as little as 2 hours a week
Example
Coach 8 clients 15 mins each = 2 hours/week at $125/client/month
= $1,000/month or $115/hour
Set your own hours, work from home, and scale up to meet your income goals.
Dietflex Earnings Calculator
Estimate your potential hourly, monthly, and annual earnings with Dietflex's subscription model.
Listen to graphic designer Susie talking about her 2 hour/wk dietflex business
Frequently Asked Questions
The Opportunity & Income
Can I really do this part-time and earn enough income to make a difference?
Our goal is for you to achieve a high earning rate per hour by having the hours you choose to set aside for coaching to be fully booked (4 clients per hour).
With any new business your income will grow based upon you attracting and retaining clients.
If you have existing employment, our standard advice is that you continue it and build your Dietflex business on the side.
How do coaches get paid — weekly, monthly, or per client?
Here's how the money flows.
Dietflex is program-based with automatic fee payments.
Your clients' fees are automatically deducted from their account each month and the billing company pays this into your bank account, minus a small transaction fee.
This avoids clients paying you per coaching session so that the 15 minute weekly coaching sessions do not waste valuable time collecting money.
Do I set my own prices, or are they fixed?
With Dietflex you decide what are your monthly fees. (We only make suggestions.)
When a coach gets close to filling the coaching time they have available, they have a clear choice to either add an extra hour to their coaching schedule to accomodate extra clients, or put up their fees for new clients. This follows the rule of supply and demand.
Is there a cap on how much I can earn?
The only cap is the amount of coaching hours you fill and the rate you charge.
Do I have to handle billing or payments, or is that done for me?
When you sign up a new client, you will sign them up to an Electric Funds Transfer (EFT) agreement into your account with a billing provider of your choice. (We provide a short training program showing you how to set this up. There are no setup fees.)
Then the fee collection is automated for you.
Do I need to sell products, or is this purely service-based?
The Dietflex weight loss coaching program is mainly service-based. However, it's very helpful (to avoid hunger) if new clients supplement their main meals with between-meal protein shakes. The coach has the option of selling recommended protein powder to their clients as part of their service. This can help clients and add extra income for the coach.
Isn't this just another MLM or pyramid scheme?
No. Dietflex operates as a license. You licence the branding, systems, training and support. Your clients pay you directly, though your own billing link (which we help you to set up). You do not have to recruit friends as coaches. You do not have minimum orders. You only have a monthly license fee that you can cancel anytime.
How do I know this program and diet approach actually work?
Dietflex has been developed and tested in Australia and New Zealand since 2012. All eating plans are based upon fresh foods clients can buy at any local supermarket. We do suggest clients purchase protein powder for between-meal snacks, to maintain satiety.
We always recommend that new coaches go on the program themselves for the first 8 weeks as part of their training, whether they want to lose weight or not.
We're happy for you to book a Zoom call so you can ask detailed questions. To book a Zoom chat click HERE.
What makes Dietflex different for someone wanting to lose weight? What's the Dietflex ICT system?
For a person struggling with their weight...
1. Dietflex is the only affordable weight loss program based upon Individual Carbohydrate Tolerance (ICT). Most people agree "One diet does not work for everybody".
2. Dietflex is a step-by-step system, guided by a coach, to help each client discover their body's Individual Carbohydrate Tolerance, and what that means in fresh food options they like.
3. Dietflex is one of the only weight loss solutions where the client has ongoing, short, weekly one-on-one accountability and support check-ins with a coach. These can be for as short a period as 12 weeks, or for 12 months or longer depending on the client's goals and needs.
With Dietflex clients lose weight from the start, in a healthy sustainable way... without feeling hungry.
What makes Dietflex different for someone wanting to earn extra money from home?
For a person wanting to earn extra money from home...
1. It's a great way to earn a high rate per hour (up to $115 per hour) working from home.
2. It's a very low cost business to start and run.
3. It's flexible. You set your own hours and fees.
With Dietflex, you're making a difference to other people's lives, helping them optimise their health.
Who is behind Dietflex?
Dietflex was created by two of Australia's longest term fitness veterans Jamie and Ellen Hayes. Together they have owned and operated 9 fitness clubs. Jamie was Australia's first national fitness leader of the year, and a successful speaker at fitness conferences.
They noted that the most common goal new exercisers wanted was weight loss. Unfortunately the science is clear that exercise is not an efficient way to lose weight. Weight loss needs effective dietary change.
In 2002 they brought the Healthy Inspirations weight loss center concept from the US to Australia and New Zealand. This has helped over 15,000 women lose over 300,000 pounds.
To stay at the cutting edge of weight loss they teamed with Dr Rod Taylor to create Low Carb Down Under (over 500,000 subscribers) a non-profit event organisation to bring information to doctors, scientists, health professionals and health-seeking individuals.
Through that association they learnt that people vary in how much carbohydrate they could tolerate without creating hormonal dysregulation that makes weight loss difficult. Together with a Registered Practicing Dietitian they developed an systemised step-by-step weight loss program to help each client discover their body's Individual Carbohydrate Tolerance (ICT).
The philosophy is "One Diet Does Not Suit Every Body."
The ICT program typically takes between 12 weeks and 12 months, not just to lose weight progressively, but to develop sustainable food habits. They recognised that knowing what to do, doing it, and sticking to it are different challenges. This is why they added high frequency (weekly), one-on-one coaching so that clients had a guide who would hold them accountable, support them and share valuable resources and delicious easy recipes. These are produced by Dietflex content manager Susie Frillici.
Coaching check-ins are via Zoom or phone so it does not matter where the coach or client lives.
The coach is not a dietary expert but a guide who holds them accountable. This unique low cost coaching model is based upon "The Observer Effect". If we want to change a behavior, finding a way to ensure someone else observes it can be the difference between success and failure.
Dietflex is the only weight loss coaching program to combine Individual Carbohydrate Tolerance and ongoing weekly one-on-one coaching. It democratizes healthy weight loss, making it affordable for those wanting a healthy sustainable weight loss solution.
Training & Support
How long does the training take before I can start coaching?
The training is self-paced but can be completed within 3 weeks.
Coaching obviously depends on having clients to coach. See Client Acquisition question below.
We encourage coaches to "pre-announce" their new Dietflex coaching business when they start their training with the intention of getting interest from their contacts, and securing some foundation clients.
What kind of ongoing training is provided (nutrition updates, coaching skills, business growth)?
We continue to develop the program and resources, and these updates are communicated to all coaches.
There's also sharing of coaching skills to help coaches help their clients achieve the best outcomes.
All coaches get access to bonus coaching portals with pre-recorded demos of senior coaches setting up new clients and coaching them.
Business growth is a factor of effective marketing, sales and client retention. We are constantly exploring and testing new ways for coaches to create sales opportunities to acquire more clients.
Is there mentorship or a community of other coaches to connect with?
New coaches are enrolled in the free 6-week Fast-start mentoring program where they have a one-on-one support session each week to help launch their business.
All coaches are invited into our private coaches Facebook group where they can ask questions and share successes.
Coaches can also call for help anytime via email and book a one-on-one Zoom.
New coaches can also sign up as a client of an experienced coach to speed up their learning, and get a better understanding of how the coaching works. If they want to lose some weight, that will be a bonus.
Do I need any special skills or experience to succeed?
Yes. You need to be teachable and able to follow simple systems. If you don't know how to use Zoom on your computer, you'll need to learn. You need to have good communication skills for your target market. You do not need any certification or qualification. We provide all the training.
Dietflex is an expert program that does not need the coach to have specific expertise. As a coach you simply set people up on the program, guide them through it and have weekly 15 minute accountability and support sessions.
Most coaches take advantage of their work and life experience in building their business and helping clients succeed.
Lifestyle & Flexibility
Can I choose how many clients I work with?
Yes. At the beginning we encourage each coach to decide what will be their chosen coaching hours each week, starting with 2-3 hours.
With the Dietflex system of 15 min weekly check-ins you can coach 4 clients per hour.
Do I have to work evenings or weekends, or can I set my own hours?
You can set your own hours. The only thing to bear in mind is to have clients on recurring weekly check-ins with you at the same day and time each week.
As an example, you may set aside the same 3 hours every Tuesday from 9:00 am to 12:00 noon, knowing that you'll be able to coach 12 clients in those 3 hours.
Can I do this while traveling or moving to another location?
Yes, as long as you take your computer and have an internet connection.
One of our Australian coaches went on a 4 week holiday in Europe and continued coaching her clients.
How much time do I need to commit each week? Will this fit around my family or part-time work?
Initially, you'll have to commit time for doing the coach training course, as well as the sales and marketing courses. Then, you set your coaching times.
Then, you'll have to find 2 to 4 uninterrupted hours that you have free each week, whether they are daytime, night time or weekend hours. These hours need to be the same each week and may need family support.
Some coaches are happy with just 2 hours a week, and some build up to 15 hours a week. In addition to coaching time, it's important to allocate time each week to marketing and promotion.
Technology & Business Building Tools
Do I need a computer?
Yes. Any recent computer (PC or Mac) that has a webcam will be fine.
Do I need to buy software or apps to run the program?
No. Coaches can operate on a free Zoom account, any email address and any calendar program that comes with your computer.
For sales, coaches use a Powerpoint presentation we provide that can be operated with Microsoft Office, Apple Keynote or free Google Slides software.
Do I need to create a website?
There is no need to create a website, so you save heaps on website development. We list you on our page, and recommend you set up a free Google My Business page, so people can find you. Our most successful Dietflex coach does not have a website.
How much tech know-how do I need to succeed?
You will have to become familiar with using Zoom web chat for video check-ins. It is very simple to learn.
Clients will also send you photos via SMS and email.
Is all coaching done via Zoom, or can it be done by phone too?
Our first preference is Zoom for a high level of accountability, but coaching can be done by phone.
Client Acquisition - How do I get clients?
How do I find clients? Do you provide leads, or do I have to do my own marketing?
Dietflex is a low cost licensed business opportunity where each coach is responsible for their own marketing.
However, you do not have to create marketing as we provide marketing resources. It's up to the coach to choose from those marketing resources and implement their marketing.
Marketing can be either local or online.
Coaches get access to the short Marketing course and a huge range of Marketing Resources.
We recommend each coach set up a free Google My Business page to make their business easier to find by locals searching for a weight loss solution. We provide advice on how to do that.
Is this opportunity available in my area, or is the market already saturated?
There are no areas or territories with Dietflex. As the coaching is done by Zoom, you can have clients anywhere in the US.
You can do your own research about how many adults (or female adults) are overweight or obese, and if this number is growing. But, be aware that there's a difference between needing to lose weight and wanting to lose weight. We target mature age women who are struggling with their weight and have tried many things in the past. Some coaches also have male clients.
Do I have to be at my goal weight or have my own transformation story to be a successful coach?
No and No.
Many coaches do the program whilst they are learning and continue thereafter. We encourage coaches to be transparent with their clients "I'm doing the program myself".
You do NOT have to be a skinny social media influencer. You DO have to market your business (with our help) and stick to our simple coaching service systems.
If you're at your goal weight (whether you've lost weight or not) you can be a successful coach, helping clients succeed. Clients don't want judgement. They want empathy and need accountability.
Risk and Security
What if this isn’t a good fit for me — can I stop easily?
Yes.
You can cancel your license at any time by giving Dietflex 30 days written notice.
Of course, we recommend you read all the information on this page, and feel free to ask any questions you may have. The best way is to book a Zoom chat using the booking button above.
We do recommend you give any new business at least a year of effort before you decide if it's a good fit for you.
Is there a refund or cancellation policy for the license fee?
No.
The setup fee covers your access to the training program and our support and is not refundable in full or part.
The monthly fee can be cancelled at anytime with 30 days notice.
What about data privacy — do I need to worry about protecting client health information?
We are all responsible to protect client information.
Any information collected by Dietflex is maintained on a secure server, with strictly limited access.
Coaches may not share or publicise client information without the prior permission having been obtained.
How much upfront investment is required? Are there hidden fees?
The setup fee is disclosed on the enrolment form at the bottom of this page. Then there is the monthly license fee that commences 30 days later. It typically takes the fees of just one client to cover your license fees.
There is a small additional cost. As Dietflex is a hybrid program, you send pre-printed booklets to your clients at the start and then every month. You purchase these booklets from Dietflex. The new client pack typically costs $20 and the monthly planners typically cost $10. This is subject to change. So, it's good to expect that your client costs will be less than 10% of the fees you receive.
Marketing and promotion is another cost to consider. Everybody's circumstances are different. Some have access to a contact list or followers. We teach coaches to use free marketing methods as much as possible to hit their client number goals. Some coaches also use paid advertising (eg Facebook ads) where they have complete control of their marketing costs. We help you set up your marketing.
Coaches typically have their clients on EFT (Electronic Funds Transfer) using a local billing company. Like credit card companies they charge a small transaction fee.
What if I try and fail – what happens then?
With any new business we encourage you to give it a good try for at least 12 months. However you can cancel your license anytime after giving 30 days written notice. The setup and training fee is not refundable.
Will I get the support I need, or am I on my own after I join?
Included in the setup fee is a 6 week fast track one-on-one support program where you have pre-scheduled Zoom support. Then you can book a support call anytime. Plus, we have a coaches Facebook group where you can ask questions. Plus you can email support at any time, allowing 24 business hours for replies.
Your Complete Coaching Business in 3 Weeks
Coach Training: 21-day online training to master our proven ICT system and start coaching
Sales System: Zoom-based sales system and tools to attract and sign up clients
Marketing Support: Ready-to-use client handouts, recipes, and marketing materials
Ongoing Support: One-on-one Zoom coaching to grow your business with confidence
Bonus! Included is our 6-week Fast Start support program where you get weekly tasks and one-on-one Zoom support for your first 6 weeks.
Here are the training and resources you need to build your business
Coach Training Course - 20 mins a day for 5 days
Mobile Training App
All coach training programs and digital resources are available via computer or using the coaches app.
Coaching Course
Learn how the program works, how to set up new clients and how to apply the simple coaching system. Receive a Coach certificate upon completion. Videos and reading time: 136 mins
Coaching Role Play Demo Videos - Bonus Resource!
Learn from other coaches as they demonstrate the client setup and weekly coaching process.
The Secret to Securing High Value Clients - A Packaged Coaching System
Get exclusive access to the coaches shopping cart to order pre-printed client materials that you mail to your clients. The printed Daily Planners give them control and accountability.
Digital Client Education Handouts & Recipes
Get digital download access to hundreds of quality handouts (A4 size) and recipes to share with clients via email and social media. There's no need to re-invent the wheel.
Sales Training Course - 20 mins a day for 5 days
Sales Course to Teach You How to Enrol Weight Loss Clients via Zoom
Learn the 4-step weight loss membership sales process that can be delivered in person or via Zoom. Videos and reading time: 123 mins.
Sales Role Plays Demo Videos - Bonus Resource!
Learn from other coaches how to conduct real and role play Zoom sales consultations.
Personalised Sales and Retention Automations
For sales you get your own Planning Your Success (needs analysis) online form. For coaching you get a Health History online form. Your clients get the Boost automated weekly weight loss education emails to add extra value to your coaching.
How to Set Up Billing System for Monthly EFT and Product Sales - 30 min video
Mini course: How to set up a payment system for clients to pay you
If you don't already have a billing provider for recurring fees and single payments for product sales, this course shows you how to set it up, so you can start getting your fees paid automatically.
Marketing Course - How to Attract Prospective Clients - 20 mins a day for 3 days
Marketing Course to Create Sales Opportunities
This short course covers the basic actions to create sales opportunities to meet your client target. Each coach will have a different situation. Some have existing contacts and followers. Some can access contacts of others. Some use organic marketing and some use paid ads on social media. Videos and reading: 60 mins
Marketing Resources
Access a library of marketing materials you can use at low cost in your local area and online for print and social media. Advanced marketing materials and online campaigns that require customisation and automation are also available for a small graphic design and setup fee.
Area listing on the dietflex website - be found more easily
There is no need for you to create a website. Save heaps on website development.
Coach Community & Support
Private Coaches Community Facebook Group
Get to see videos from coaches and other support. Become part of the community. Ask questions and share your ideas and wins.
Zoom support
Get help when you need it, either one-on-one or in small groups. This avoids overwhelm or getting stuck.
Bonus: Fast Start Business Building Support Program
Why Dietflex Beats Certifications and MLMs
Vs. Certifications: No spending thousands or years on credentials—start earning in 3 weeks with our proven system.
Vs. MLMs: No inventory (except a small amount of pre-printed stationary, no recruiting downlines—just recruit and coach clients, and earn high hourly rates with our simple, client-focused model.
Dietflex is a legitimate home-based business opportunity, not a “get-rich-quick” scheme, with a focus on helping clients achieve real results. Getting started involves a low investment and low risk. You can cancel anytime.
Fast Start Business Building Program Helps You Launch Your Business
New Member Materials for your First 5 Clients
You mail each new client a new member pack that includes: Getting Started booklet, Low Carb Meal Ideas booklet and a Phase 1 Daily Planner for their first 4 weeks.
Value $85
Customised Landing Page, Confirmation Page & Automated Lead Delivery
You'll be able to drive traffic to your own mobile-friendly landing page, and get leads forwarded to you instantly. The first key to conversion is being able to follow up leads straight away.
Value $990
Facebook Ad and Resources
You'll get a full suite of graphics, text and headline to launch ads in any area of your choice. The goal of the ads is to drive traffic to your customised landing page. We'll also provide the cover image for your (free) Facebook Business Page.
Value $150
Facebook Ad Setup - one-on-one - 60 mins
We assume you've never created an ad on Meta (Facebook and Instagram), so we guide you through the process. There's no need to pay for an expensive Facebook Ad Manager consultant. The target is to have your Facebook ad costs covered by the up-front payment of new clients. So if your ad budget is $10 a day ($70 pw) and you enrol one client a week, your up-front income is $99, which pays for your ad costs. You set your daily budget and have complete control. You can switch off ads at any time.
Value $200
Pre-Launch Posts for Organic Social Media
As soon as you've signed up, we encourage you to start a pre-launch organic campaign on your social media feed. This announces your new service to your contacts. We provide 2 pre-written post suggestions per week for the first 6 weeks. There's also plenty of posts and blogs you can use as content.
Value $95
Local Area Outreach Supermarket Tear Offs
We provide customised artwork for a local "Tear Off Poster" that you can place in supermarkets and businesses, in your local area, or any area. It's another potential source of leads.
Value $95
One-on-one Support Calls
For the first 6 weeks you have a recurring one-on-one support checkin to answer any questions about coaching, sales, billing or marketing.
Value $300
Fast Start Business Building Program - Total Value $1,915
Get started below - Just $495 - Save $1,420
Join Our 3-Week Training Program Now
The license agreement is an ongoing agreement.
Although you can cancel anytime with 30 days notice, we encourage you to commit at least 12 months to grow your business.
The setup fee below covers the Licensee Launch Training and the Fast Start Business Building Program.
Upon completing the form below, you will receive an email a few minutes later giving you login details to the course platform which you can access on computer or mobile.
After you have completed the coaching course you will be given access to the sales course and marketing course.
You will be sent a training pack of member booklets to the shipping address below.
Support is available via email, Facebook group or pre-booked Zoom.
The welcome email with login details will come from [email protected].
Support emails may also come from [email protected].
Contact Details
Head office: 384 Coopers Shoot Road, Coopers Shoot, NSW 2479 Australia
Email: [email protected]
Main website: www.dietflex.com.au